eBooks social media strategy

Marissa Harper Blog Marketing for Beginners

Internet Marketing Strategies for Blogging

Computers
English
15772 Words
Ages 16 and up
471
0

Whether you are a new blogger, or one that has been blogging for a while, you are probably wondering how to get more sales, visitors, and readers to your blog on a weekly basis. Marketing your blog the right way will give you the results that you are looking for. You are going to find that you cannot just make a blog, post in it a couple of times, and then expect for the world to find you. That just will not happen no matter how much you wish for it. However, you can market your blog effectively, and get the results that you are looking for. Blog marketing is pretty easy if you have a marketing mind. You are going to find that many people use blogs as a diary, and many times these blogs that are used for this purpose are not intended to make them money, but simply a way to put their thoughts out there and find others that are going through the same thing. If you have never even had a blog before, the simplest thing that you can do is to start one, and just journal in it for a while. This will allow you to learn just what it takes and what it is all about to keep up a blog. When you are just journaling your thoughts and what is on your mind, you have nothing to lose and nothing to gain. You don't even have to make your blog public if you don't want others to read what you have to say. That is a personal preference. However, doing this will let you see how it works. Then you can move on to trying to market a product or a service. [more]

Keywords: Starting a blog, online marketing, internet marketing, digital marketing, marketing strategies, marketing online, online advertising, internet advertising, internet marketing strategies, online marketing strategies, marketing tips, social media marketing, blogging, create a blog, marketing digital, mobile marketing, viral marketing, web marketing, content marketing, starting a blog, how to blog, social media strategy, make a blog [more][Less]

$6.99

Brianna Keanny Social Media

Drama
German
3105 Words
Ages 16 and up
134
3

Wir alle nutzen sie. Wir alle leben praktisch in ihnen... Social Media. Kaum einer denkt über das nach, was gepostet wird. Stehts auf Facebook muss es ja wahr sein... Unsere Welt verändert sich. Durch Social Media wird die Welt zu einem Dorf. Jeder kann alles über jeden posten, unter dem Deckmantel der Internetanonymität. Doch welche Folgen hat dies für andere...ACHTUNG, es kommt zu expliziter Gewaltbeschreibung, die vielleicht nicht für jeden etwas ist. [more]

Keywords: Social Media, Fake News, Soziale und Gesellschaftliche Verantwortung, Vorurteile, Vorverurteilung

For Free

Martin Macheiner Social Media Handbuch - Kompakt

Ihr Leitfaden zu besserem Dialogmarketing

Business & Economics
German
3191 Words
No Age Recommendation
351
0

Social Media Kompakt bietet einen Überblick über alle relevanten Tools der Social Media Welt. Dabei teilt der Buchautor seine Erfahrungen aus der Praxis mit Ihnen. Lernen Sie wie man Social Media Krisenmanagement betreibt und welche Leitfäden es für den erfolgreichen Gebrauch der Social Media Tools gibt. Tipps und Tricks für die erfolgreiche Anwendung inklusive! Starten Sie jetzt Ihre Social Media Aktivitäten! [more]

Keywords: social media, twitter, facebook, youtube, wikipedia, flickr, google plus, slideshare, blog, workflow, leitfade, handbuch

$5.99

Noah Daniels Social Media Superstar

How To Use Social Media Sites To Build Your Brand And Gain Raving Fans!

Self-Help
English
8021 Words
Ages 6 and up
164
0

Social media sites like Facebook and Twitter are the new trend of the internet. It opened new possibilities to communication and it improved the way people connect and share. Think of it as an online ground where people can meet and interact electronically. But as you know, business thrives where people thrives. And having realized the large number of people that login to social media sites on a daily basis, internet marketers found a new marketing channel for their online businesses. Thanks to social media sites, staying updated with what is going on with the people we know became a lot easier. It is so much more convenient. Today, social media sites are no longer just an ingenious way for people to meet, connect and share. It is now also one of the most powerful advertising tools which businessmen can use to connect to their targeted market niche. However, it is noteworthy that social media marketing is like a double-edged sword – it is something that needs to be wielded correctly. In the hands of a skilled marketer, it is an effective sales tool. But in the hands of an amateur, it can turn success into demise. So to help you avoid the pitfalls of social media marketing, I've put together a guide that's packed full of tips on social media sites. WHAT'S EXACTLY INSIDE THIS GUIDE? - How to use sites like Facebook and Twitter to gain more fans and followers...as a results, more business!- How to "piggy-back" on other people's traffic. This is by far the fastest way to gain lots of followers.- How to build loyal fans on Facebook. You'll discover how to setup and promote your Facebook page effectively.- How to use Twitter to gain more followers and increase your reach even further. Twitter is not to be missed. There's a lot of people who want what you're offering. Twitter is the right place to go to.- Don't miss out on LinkedIn! This guide also shows you why you need LinkedIn and how to get started.- How to use YouTube to your advantage and gain a ton of free exposure to your website. You'll also find out how to optimize and create videos that gets more visibility.- Plus, lots more tips to grow your business using social media! [more]

Keywords: Social Media, Social Media Sites, communication, marketing, internet marketing, advertising tools, sales tools, business, business growing

€1.99

Master Resale , Rights . Social Media Sling Blade

Technology & Engineering
English
2824 Words
Ages 16 and up
29
0

Introducing Social Media Sling Blade - Cut Your Competition down to Size with Social Media. Inside this eBook, [more]

Keywords: cut your competition down to size, social media basics, benefits of social media, social bookmarking, mobile technology

For Free

Olivier Bally Social Media Can Support Scrum

Technology & Engineering
English
1 Words
No Age Recommendation
441
7

The goal of Software development projects with Scrum is to define, follow and achieve a consistent and shared goal in budget, time and in quality. Thereby, there are as well intrinsic as extrinsic problems to be managed. Furthermore, there are different types of projects to be distinguished and considered: commercial or non-commercial and distributed or co-located projects. Scrum is a methodology mainly to address intrinsic problems. Thereby, it heavily relies on cooperative work which is supported by Groupware (especially in projects that tend to be distributed). All Team members of the Scrum Team need information (knowledge with novelty character) on order to fulfill their tasks. Therefore, Information Management is important in Scrum projects. In order to support cooperative work in Scrum projects, there are several challenges to Information Management (IM). Some important challenges are: 1. IM must support a valorization of cooperation 2. IM must support quick and effortless information flows, Thereby, informal information is very important 3. IM must support sharing status, awareness, progress information on tasks and artifacts and program comprehension 4. IM must support smart decisions 5. IM must support a lightweight documentation Based on an Information Management model that has been developed by the author, this paper shows the Information Elements that exist in Scrum projects and their requirements towards media in a first step. In a second step, the paper introduces conventional media and their coverage of the different requirements. Thereby, three main issues in Information Management are identified by the author: 1. Durability and distance reduction (especially in projects that tend to be distributed) 2. Support of Information Elements of implicit nature 3. Environment support In a last step, the media support of the conventional media is being compared to the media support of Social Media and the results of the comparison are being interpreted. As a conclusion, Social Media can address the above issues in Information Management and replace or complement conventional media. Thereby, there are two main scenarios: 1. Internal Groupware: Social Media tools as Yammer, WordPress, BuddyPress or MediaWiki can be used for and cover the requirements of implicit and explicit Information Elements and replace or complement Instant Messenger tools like Lotus Sametime, Email tool like MS Exchange or Development Environments as the Atlassian Suite. Also face to face communication and the Wall can be complemented by Social Media tools, mainly in projects that tend to be distributed. 2. External Platforms: Social Media platforms as GitHub, BitBucket or SocialCast can be used for and cover the requirements of implicit and explicit Information Elements in non-commercial projects. Thereby, Social Media tools can replace or complement existing Development Environments, but also Instant Messenger tools like Lotus Sametime or Email tools like MS Exchange, mainly in projects that tend to be distributed. Thereby, some drawbacks and important propositions have to be considered when using Social Media in Scrum projects. These drawbacks and propositions are highlighted within this work and have to be taken into consideration when using Social Media tools. Nevertheless, Social Media can replace or complement conventional tools (mainly in the above scenarios) and address the issues in Information Management with conventional media. Social Media can also contribute to address the challenges to Information Management named above and support resp. improve Information Management in Scrum projects. Therewith, Social Media can support cooperative work in Scrum projects. Thus, Social Media can support Scrum and contribute to the achievement of the goals of Scrum projects: to define, follow and achieve a consistent and shared goal in time, in budget and in quality. These conclusions are to be studied in further projects. [more]

For Free

Massimo Moruzzi 15 Questions About Social Media

Business & Economics
English
2352 Words
Ages 16 and up
111
3

#NOT a real book (Just a screed)Does all the hype surrounding social media make sense?Isn't it time that somebody tried to deconstruct all this bullshit?What are social media? Are they the same websites we used to call social networks? Why did we start calling them social media?What is social media marketing? Are companies doing it right? Does it make sense to send your website visitors to Twitter and Facebook?Do people really want to "engage" with brands? Do companies really want to have "conversations" with their customers?What is the value of a Facebook "like"? What is "organic reach"? What happens now that the free lunch is over?The 15 Questions:1. What Are Social Networks?2. What Are Social Media?3. What Is Social Media Marketing?4. Are Companies Doing It Right?5. Why Are Companies Sending People Over to Social Media?6. Does It Make Sense?7. Do People Really Want to Engage With Brands?8. Do Companies Really Want to Engage With Their Companies?9. Are Social Media Useful for Customer Service?10. What Is the Value of a Facebook “Like”?11. What Does “Earned Media” Mean?12. What Is “Organic Reach”?13. Is the Free Lunch Over?14. What Happens Now?15. What Is the Dumbest Social Media Stunt Ever?Download it now: it's a smart 15 minutes' read. [more]

Keywords: social media, social media marketing

For Free

Jan Scholten, Martin Gertler Veganes per Social Media kaufen

Social Commerce in einem Nischenmarkt

Education
German
10457 Words
No Age Recommendation
540
1

Dieses Ebook fasst die Ergebnisse der Bachelorthesis »Potentiale von Facebook Commerce als Verkaufsplattform für Nischenprodukte« von Jan Scholten zusammen. Die Abschlussarbeit entstand im Studiengang Wirtschaftsinformatik (Business Information Management) im Sommersemester 2014 an der RFH Köln. Social Media und der zugehörige direkte Kundendialog gehören bei Unternehmen schon länger zum Marketingmix. Durch Facebook Commerce bietet sich inzwischen zudem eine neue direkte Absatzmöglichkeit. Die vorliegende Untersuchung befasst sich explorativ mit Facebook Commerce als einer direkten Absatzmöglichkeit für einen bestehenden Onlinehändler, der rein pflanzliche (vegane) Lebensmittel vertreibt, also Nischenprodukte. In Zusammenarbeit mit dem darauf spezialisierten Onlinehändler Smilefood.de wurde testweise ein Facebook-Shop implementiert. Eine SWOT-Analyse untersuchte die Potentiale für Smilefood in Bezug auf Facebook und auf Social Commerce. So konnten Handlungsempfehlungen für Smilefood hergeleitet werden. Die Teilnehmer des empirischen Teils der Untersuchung wurden in Bezug auf das Potential von Facebook Commerce am Nischenmarkt der veganen Produkte befragt. Dabei lautete die leitende Forschungsfrage: „In welchem Maße könnte Facebook Commerce zu einem verkaufsfördernden Mehrwert für den Smilefood-Onlineshop führen?“ Dieses Ebook erscheint in der Schriftenreihe zur veganen Kommunikationsforschung, in der auch Arbeiten von Nachwuchswissenschaftlern – Absolventen und Studierenden – zur Publikation gelangen. Zu den Autoren: Jan Scholten ist Fachinformatiker für Systemintegration und erlangte den Bachelor of Arts im Studiengang Business Information Management (Wirtschaftsinformatik) an der RFH Köln sowie den Master of Arts im Studiengang Digital Business Management an der RFH Köln. Martin Gertler ist Professor an der RFH Köln und lehrt Kommunikations- und Medienwissenschaft. Er forscht zu medienethischen Fragestellungen und begleitet Promotionsvorhaben in der Graduate School der UvH in Utrecht. Weitere Informationen unter http://forschenlernen.jetzt [more]

Keywords: Vegan, Veganismus, Humanismus, Kommunikationsforschung, Social Commerce, Nischenmarkt

€3.99

Noah Daniels Social Media Marketing - Dead or Alive?

Instant Solutions To Social Media Marketing In Step by Step Detail

Self-Help
English
6964 Words
No Age Recommendation
221
0

Social networking websites are now offering the greatest advantages of anyone who is looking to market their products and services. MySpace, Skype, FaceBook or Twitter contains many great benefits and features, which will aid greatly to any business that is looking to jump into the social network-marketing arena. The cost of most advertising plans is usually their biggest problem, but social media marketing has become the fix to all that worry. There are no costs required to create and supply captivating media on social-networking sites and this means anyone can take advantage of the opportunity. The focus shifts to quality over quantity, but with the help from this book, you can learn to supply both. [more]

Keywords: Social networking, social network marketing, products and services, MySpace, Skype, Facebook, Twitter

€2.99

Upendra Rana Latest Guide for Social Media Marketing

SMO book

Computers
English
9404 Words
Ages 3 and up
245
0

This will help you to know how to do SMO. Social media optimization (SMO) is the use of a [more]

Keywords: SMO, SOCIAL MEDIA MARKETING, SOCIAL MEDIA Optimzation

$2.49

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eBooks „social media strategy“

Books (139)

eBooks „social media strategy“

Books (139)

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